One of the most common questions a good sales person asks is: "what will it take to sell this [insert product here]?" The answer: "Present the features and the benefits in a way that's quick and easy for the consumer to understand and apply to themselves."The same scenario applies to real estate. And, one of the quickest and easiest ways to promote a home's features is through photography. Good photography, that is.
Have you ever seen a jeweler use a lump of coal to sell you a diamond?
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